85% less than you'd pay elsewhere.
When Fortune 500 brands don't meet a publisher's minimum bid, the ad slot goes dark. AdYard fills those exact slots — on real newspapers, TV stations, and radio sites — and passes the savings on to you.
Starts at $50. No contracts. No setup fees.
40+
Publisher groups
7M+
Weekly impressions
$0.55
Starting CPM
48h
To go live
Where your ads appear
Your ads appear on 40+ publisher groups — the same networks Fortune 500 brands use. Not random blogs. Not pop-up farms. Legitimate journalism.
Daily papers and digital news outlets with loyal local readership
Network-affiliated stations reaching metro and statewide audiences
Broadcast groups and public radio networks with dedicated listener bases
Community and regional digital media groups serving specific markets
Fortune 500 reach. Yard sale prices.
The same publisher network. The same readers. The same ad slots.
The only difference is how much you pay.
How it works
Every display ad slot runs a real-time auction. Publishers set a minimum bid — when no brand meets it, the slot goes dark. That's where you come in.
01
A reader loads a publisher page. The ad auction runs, but no brand meets the floor price. The publisher would earn $0.
02
We work with inventory partners to surface unfilled slots across 40+ publisher groups. Below-floor pricing means everyone wins.
03
Your creative fills the slot on a real news site. Same placement Fortune 500 brands compete for — at a fraction of the cost.
The value gap
Same budget. Very different reach.
Pricing
No setup fees. No contracts. Pay only for impressions delivered.
Run of Network
Maximum reach across the entire network. No targeting controls.
Geo Targeted
Reach users in specific countries and regions.
Full Targeting
Complete control — geo, age, device, and content category.
Minimum $50 per campaign (~90k impressions at base rate). Scale up anytime.
What $149 gets you
271K
impressions
135–270
est. clicks
$0.55
CPM (base)
< 48h
to go live
Run of Network at $0.55 CPM. Clicks at 0.05–0.1% CTR — industry average for display ads.
Questions
Major daily newspapers, regional TV station websites, public radio networks, and local news outlets. These are the same sites that Fortune 500 brands advertise on — you're just getting the slots they didn't fill.
Publishers set a minimum bid (floor price) for every ad slot. When no brand meets that floor, the slot goes dark — publisher earns nothing. AdYard buys those exact slots at below-floor rates and passes the savings to you.
Cost Per Mille — the price per 1,000 ad views. At $0.55 CPM, a $149 budget gets you ~271,000 impressions. Simple math, transparent pricing.
Display ads average 0.05–0.1% click-through rate industry-wide. On 270k impressions, expect 135–270 clicks. Display isn't a click machine — it's brand awareness. People see your name, then search for you later.
Your dashboard shows real-time impressions, clicks, and CTR. Add UTM parameters to your URL to track AdYard traffic in Google Analytics or any analytics tool.
After payment, campaigns are reviewed within 24 hours. Most go live the same day. From signup to serving ads in under 48 hours.
Yes. Geo Targeted ($0.85 CPM) unlocks country and region targeting plus device split. Full Targeting ($1.25 CPM) adds age ranges and content category matching.
300×250 (most common, highest fill), 728×90 (leaderboard), 320×50 (mobile), 300×600 (half page), 160×600 (skyscraper), and 970×250 (billboard). We auto-detect dimensions from your upload.
Upload your creative, set your budget, and go live in under 48 hours.
Start for $50No contracts. No minimums after $50. Cancel anytime.